Discover the Future of South Florida at the New Patricia and Phillip Frost Museum of Science


frost-4200[5]In one minute and 15 seconds, you can be inspired.

Watching the Patricia and Philip Frost Museum of Science come out of the ground and become a reality against the Miami waterfront in a time-lapse video is more than cool: it’s the future of South Florida in the making. Next year, visitors from around the world and locals will all be able to enjoy this new scientific, cultural and educational resource.

South Florida PR firm Durée & Company is honored to have been given the amazing opportunity to communicate the shift from the current Patricia and Phillip Frost Museum of Science to the Patricia and Phillip Frost Museum of Science of tomorrow. In 2016, the Museum’s whole atmosphere will change from a treasured, but limited, venue to a modern, state-of-the-art, energy-efficient facility with the capacity to excite generations of visitors.

The Durée & Company team recently took the hard-hat tour of the new Museum construction site, and we were beaming with anticipation. In Summer 2016, visiting the Patricia and Phillip Frost Museum of Science will mean:

  • Traveling to the new open-air Museum Park, east of Biscayne Boulevard, near the AmericanAirlines Arena
  • Experiencing an indoor and outdoor “living core” of terrestrial and aquatic exhibits, featuring unique aquarium components, a digital dome and interactive digital technology
  • Exploring three stories and 250,000 square feet of sheer fun
  • Learning more about the galaxy in a 250-stadium-seat Planetarium featuring a 16 million-color laser projection system
  • Relaxing in the Museum’s 7,000-square-foot Sky Garden, 100 feet above Biscayne Bay
  • Visiting (and gaping in awe!) at the 100-foot open surface of the 500,000-gallon Gulf Stream vessel, which will house sharks

Living Core Aquarium Mezzanine at Patricia and Phillip Frost Museum of ScienceWe at public relations firm Durée & Company have been talking about this amazing museum for a while, as the agency of record for the current Patricia and Phillip Frost Museum of Science. We were so proud to win a 2015 Bernays Award in the category of PR Campaign by a Small Company or Firm for our work with the Patricia and Phillip Frost Museum of Science.

Since seeing is believing, we invite you to get excited about the new Patricia and Phillip Frost Museum of Science by taking a hard-hat tour of the almost completed Museum. Email us and let us know if you’d like to see history in the making! info@dureeandcompany.com