Tag Archives: Rising Tide

Rising Tide Car Wash Opens Second Location in Margate, Following Great Success of Parkland Location


Parkland, Fla. — Sept. 28, 2017 — Rising Tide Car Wash, a groundbreaking social enterprise with a primary mission to employ adults with autism, opened its second location in Margate, located at 2970 N. State Rd 7, 33063 on September 28. Due to the remarkable success of Rising Tide’s first location in Parkland, which has been open since 2013, the second location was built as a custom car wash from the ground up.

The Margate location is 1½ times larger than the Parkland location, and is estimated to create about 50 new jobs in the community. Including land development, equipment and construction (an additional $3.4 million), the total amount to launch the Margate location was nearly $5 million.

Rising Tide’s Parkland location has been featured on news shows including MSNBC’s “Born in the USA,” “NBC Nightly News with Brian Williams,” MSNBC’s “Your Business this Sunday” and Fox Business’ “Making Money,” as well as in magazines such as Entrepreneur Startups, Conscious Company, Fast Company, Forbes, and the Miami Herald.

“We are thrilled to achieve the incredible milestone of opening the second location of Rising Tide,” said John D’Eri, CEO of Rising Tide. “By opening the Margate location, we are not only giving more young adults with autism opportunities to realize their capabilities, gain confidence, make friends, gain financial independence, and have a place to call their own; but we are also providing South Floridians with another top-notch car wash experience.”

Rising Tide, a high-quality car wash, is one of the largest employers of people with autism in the U.S. Rising Tide and its consultants created an innovative model that breaks the car washing process into 46 distinct steps. Employees work in a mirror image of each other, and are able to thrive off the repetitive structure to produce extraordinary results.

Rising Tide co-founders John and Tom D’Eri created the business to develop a scalable solution to employing individuals with autism. They were inspired to do this by watching John’s son and Tom’s brother Andrew, a vibrant young man with autism, struggle to find his place in the world.

Unemployment among people with autism is approximately 80 percent. Since its inception, Rising Tide has created 85 jobs in the South Florida area. It is one of the only operationally proven and financially viable autism employment social enterprise models.

Rising Tide’s unsurpassed car wash services, ranging in price from $6 to $28, include the Simple Wash, Rainx + Wheels, Turbo Wax + Shine, and Manager’s Special. Detailing services include the Hand Wax Package, and custom detailing. Riding Tide’s Unlimited Wash Club membership is available for $34.95 per month for exterior washes. It includes unlimited Manager’s Specials, exclusive member upgrades, and an RFID Express badge.

Rising Tide offers various weekly specials including Wacky Wednesday (50 percent off exterior washes starting at $6, all day long), Early Bird (50 percent off exterior washes starting at $6, 8–9 a.m. only Monday through Friday) and Happy Hour (50 percent off exterior washes starting at $6, 6–7 p.m. only Monday through Friday.)

The Margate location is open seven days a week from 8 a.m.–7 p.m.

About Rising Tide Car Wash

Rising Tide Car Wash is a scalable social enterprise with the primary mission to employ adults with autism. By delivering a first-rate car wash experience to the consumer, Rising Tide strives to inspire communities to change their perception of the capabilities of people with autism. Through intensive training, team building and caring for the community, Rising Tide sets its employees up for success. With this model, Rising Tide has a goal to provide people with autism with an opportunity to build a career and achieve an independent lifestyle. Rising Tide Car Wash has two locations: 7201 N. State Rd 7, Parkland, FL 33067; and 2970 N. State Rd 7, Margate, FL 33063. It is open seven days a week from 8 a.m.–7 p.m. For more information, visit www.risingtidecarwash.com, call (954) 344-1855 or email info@risingtidecarwash.com.

Rising Tide Car Wash Celebrates Third Anniversary with Land Purchase in Margate, Florida, Site of a Future Second Facility


As it celebrates three years in business, Rising Tide Car Wash, a groundbreaking social enterprise and high-quality car wash experience, is expanding due to its tremendous success. Rising Tide, which has a primary mission to employ adults with autism, has purchased and closed on land at 2970 N. State Rd 7 in Margate.

This second location, due to open in late 2016/early 2017, will be built as a custom car wash from the ground up. The Margate location will be 1½ times larger than the first, and is estimated to create about 50 new jobs in the community. Rising Tide’s first location is only 4½ miles away in Parkland, at 7201 N. State Rd 7.

“We want to go hyperlocal with our brand in this area,” said Tom D’Eri, COO of Rising Tide Car Wash. “We’d like to continue to support the community that has been greatly supporting us. All of the measurables at the new location are superb from a site analysis perspective.”

Since it opened in Parkland on April 6, 2013, Rising Tide has experienced great success, empowering young adults with autism and inspiring communities to change their perception of their capabilities. With 35 employees, Rising Tide is one of the largest employers of people with autism in the U.S. Since its inception, Rising Tide has created 75 jobs in the South Florida area.

Breaking down tasks and creating systemized processes for all daily responsibilities helps Rising Tide’s associates with autism realize their incredible capabilities, gain confidence that they never had before, make friends, gain financial independence, and have a place to call their own.

Rising Tide co-founders John and Tom D’Eri created the business to develop a scalable solution to employing individuals with autism. They were inspired to do this by watching John’s son and Tom’s brother Andrew, a vibrant young man with autism, struggle to find his place in the world.

Rising Tide has been featured on news shows including MSNBC’s “Born in the USA,” “NBC Nightly News with Brian Williams,” MSNBC’s “Your Business this Sunday” and Fox Business’ “Making Money,” as well as in magazines such as Entrepreneur Startups, Conscious Company, Fast Company, Forbes, and the Miami Herald.

“With our first location, we took a struggling car wash that was only washing 35,000 cars annually – and by hiring people with autism and building operating systems around their talents, we turned it into a thriving enterprise that is now washing over 150,000 cars annually,” said John D’Eri, CEO of Rising Tide. “We look forward to achieving additional success with our second location.”

“Unemployment among people with autism is approximately 90 percent,” said Tom D’Eri. “The reason for this is that society views autism as a disability that requires sympathy instead of a valuable diversity. With Rising Tide, we are changing that perception, and proving that autism can be a competitive advantage for business.”

John and Tom D’Eri; along with Tom Sena, CFO of Rising Tide Car Wash; and Kevin Wolyniec, general manager of Rising Tide Car Wash; recently launched Rising Tide U, a separate entity from Rising Tide Car Wash. Rising Tide U’s goal is to inspire and teach others to put the potential of those with autism to work through building sustainable social enterprises. For more information about Rising Tide U, visit www.risingtideu.com.

About Rising Tide Car Wash

Rising Tide Car Wash is a scalable social enterprise with the primary mission to employ adults with autism. By delivering a first-rate car wash experience to the consumer, Rising Tide strives to inspire communities to change their perception of the capabilities of people with autism. Through intensive training, team building and caring for the community, Rising Tide sets its employees up for success. With this model, Rising Tide has a goal to provide people with autism with an opportunity to build a career and achieve an independent lifestyle. Rising Tide Car Wash is located at 7201 N. State Rd 7, Parkland, FL 33067. It is open seven days a week from 8 a.m.–7 p.m. For more information, visit www.risingtidecarwash.com, call (954) 344-1855 or email info@risingtidecarwash.com.