Tag Archives: walk like MADD

National Volunteer Month


April is National Volunteer Month, and Fort Lauderdale PR firm Durée & Company is happy to suggest some fun ways to participate! D&Co is proud to represent and support a number of nonprofit clients who make an extraordinary difference in the community. One of our favorite quotes in the D&Co office is “Don’t give back, just give.” So, in honor of National Volunteer Month, here are some ways to get involved in the South Florida community, whether it be volunteering or participating in nonprofit events.

Walk Like MADD & MADD Dash Fort Lauderdale 5K – On April 30 at Huizenga Plaza in Fort Lauderdale, more than 2,000 walkers and runners will make strides in the ongoing fight against drunk driving. Help make our community a safer place by signing up to walk or run in this fun-filled event. Volunteer Chairperson and National Board Member Heather Geronemus established the Fort Lauderdale event in 2011. Walk Like MADD & MADD Dash Fort Lauderdale 5K has raised over $1 million for MADD Broward & Palm Beach. All event proceeds benefit MADD Broward & Palm Beach’s community education, victim support services and youth programs.

FLIPANY – FLIPANY’s mission is to empower youth and their families through physical activity and nutrition education programs while raising awareness and creating policies for a healthier community. On June 2, volunteers will be building a new playground for children in the community. The best part? Children were challenged to draw images of their ideal playground, and those drawings will be used to pick out the equipment! Click here for more information on volunteering with FLIPANY.

Boys & Girls Clubs of Miami-Dade – BGCMIA provides great futures to today’s youth. You can get involved by being a special events volunteer or club volunteer assisting with the members. Special events volunteers assist with the Clubs’ big fundraisers, including the annual “Claws for Kids” happening in just a few weeks on May 7. They have both one-time and ongoing volunteer opportunities, so you can do what works best for your schedule.

Museum of Contemporary Art, North Miami – Get involved with MOCA by joining their docent program, interning, or volunteering during Art Basel or other special events. Docents and volunteers will learn about the various exhibitions at the museum and broaden their knowledge of contemporary art. During Art Basel, volunteers experience behind-the-scenes work at Miami’s most prestigious art events.

All four of these organizations do so much to make our community a better place and we couldn’t thank them enough. Do your part and get involved this month, or anytime! They truly appreciate all their volunteers and know that they couldn’t do it without all the support they receive from those who donate their time.

About Durée & Company

Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurantspublic relations for law firmspublic relations for charitiespublic relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.

Spring has Sprung!


walk like madd Durée & company Spring is officially here, which means it’s time for spring cleaning and new beginnings. Fort Lauderdale public relations firm Durée & Company is starting off this new season by getting into shape. Although we have beautiful weather year-round in South Florida, spring brings a new mindset of becoming refreshed and renewed. Thanks to some of our clients, we will be keeping active this season. Here’s how you can “keep up” with Durée & Company this spring:

Mercedes-Benz Corporate Run – This Thursday, we will be doing some office bonding at the Fort Lauderdale Mercedes-Benz Corporate Run 5K. We will join other businesses in the Fort Lauderdale area for the “Largest Office Party.” Be sure to stop by our tent (CLA-18) for some bites and drinks with the D&Co dynamos after the race.

Walk Like MADD – On April 30, we will be supporting client Walk Like MADD at the 2017 Walk Like MADD & MADD Dash Fort Lauderdale 5K. Join us in taking steps to end drunk driving and making our community a safer place. Participants can either walk or run. So, lace up your shoes and get to training!

CycleBar – Where are our spin class addicts at? Get ready to #RockYourRide at CycleBar Weston! CycleBar Weston, a new concept in indoor cycling that offers a high-energy workout in a rock concert-like atmosphere, is slated to open on May 1. They will be offering 3,000 free ride to the public from May 1 – May 21. Click here for more info.

iFly – Ever wondered what it would be like to fly? Well, iFLY, the world’s largest indoor skydiving operation, is now delivering the dream of flight to adventure seekers in South Florida. The new location, now open in Davie, is great for birthday parties, corporate events, or any day that you’re feel a little extra adventurous.

ifly Durée and company

Spring is blooming with activities and we hope you’ll be able to join us in staying active this season!

About Durée & Company

Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurantspublic relations for law firmspublic relations for charitiespublic relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.

More Than 2,000 Participants Took Steps Against Drunk Driving on April 24 for the Most Successful Annual Walk Like MADD & MADD Dash 5K Fort Lauderdale to Date


In the early morning of Sunday, April 24, more than 2,000 South Floridians of all ages and fitness levels came together at Huizenga Plaza to make this year’s La Croix Walk Like MADD (Mothers Against Drunk Driving) & MADD Dash 5K Presented by ADT Brought to You by Ultimate Software the largest and most successful in MADD history.

Collectively, a record-breaking $227,000 was raised, which will be used to to help support local education and advocacy initiatives to reduce the nearly 10,000 drunk driving-related annual deaths and 290,000 drunk driving-related injuries that are 100 percent preventable. Donations still can be made through June 1, 2016 at www.walklikemadd.org/fortlauderdale.

Walk Like MADD & MADD Dash is MADD’s annual signature fundraising event, which takes place in over 80 cities in the U.S., including Fort Lauderdale. Since it was established in 2011, Walk Like MADD & MADD Dash 5K Fort Lauderdale has raised more than $900,000 for MADD Broward and Palm Beach.

The day’s festivities included a walk, timed 5K, kids’ 100-meter dash, awards ceremony, live musical performances, vendors and educational booths, and appearances by local dignitaries. Speakers included Broward County Commissioner Chip LaMarca, Broward College President David Armstrong and event Founder and Chair Heather Geronemus. Geronemus established/chaired the Fort Lauderdale event in 2011. Her father, Dr. Robert Perry Geronemus, was struck and killed by a drunk driver in 2009.

“I’m incredibly proud that this year’s Walk Like MADD & MADD Dash 5K Fort Lauderdale has become the most successful event in MADD’s history,” said Geronemus. “I want to thank everyone who became a difference maker in the fight against drunk driving this year. What was once a community of primarily victims has grown to become a community of thousands of supporters, sponsors, fundraisers and volunteers who are there to take care of people they don’t even know.

“This is a 100 percent preventable crime and we will continue to fight to create a community where people can live safely, fulfilling MADD’s promise of a future of No More Victims of drunk driving,” she continued.

Walk Like MADD & MADD Dash 5K Fort Lauderdale 2016 event sponsors include Signature Sponsor Ultimate Software, Title Sponsor La Croix Water, and Presenting Sponsor ADT Always Cares. Road Guardian Sponsors are Allegiance Crane & Equipment, Broward County Sheriff Scott Israel, Sheriff’s Foundation of Broward County, Festival Flea Market, Florida Community Bank, SunTrust Foundation, Yellow Cab Broward, and Greenspoon Marder Law. Corporate Champion Sponsors are Broward Health, Memorial Healthcare System, Grumer & Macaluso, P.A., Merrimac Ventures, Westway Towing, Durée & Company, Cannatelli Builders, Selfeo, and UPS. MADD Milestones Sponsors are Arctica Frozen Solutions, Baptist Health South Florida, Broward College, Comerica Bank, Sports Authority, Westfield Broward, Publix, Orangetheory Fitness, PNC Bank, Ed Morse Automotive Group, and OK Generators. Friends of MADD are Adams Benefit, Broward-Dade Safety Council, Crowe Horwath, Ginnis & Krathen, P.A., Holland & Knight, Tom O’Connell Attorney at Law, United Medco Pharmaceuticals, Vantage Hospitality Group, Inc., Exults, Dr. Gena Chiropractic, Gray Robinson Attorneys at Law, ANF Group, Inc., Westonlawyers.com, Florida Spine & Joint Institute, and Sole-Lutions.  In-kind sponsors are Dunkin’ Donuts, Gran Forno Las Olas, Ft. Lauderdale Strikers Football Club, DJ Rush, Downtown Photo Fort Lauderdale, ArtServe, the Florida Panthers, and BRIO Tuscan Grille. Media sponsors are HITS 97.3, Sun Sentinel, and inWeston Magazine.

The next Annual Walk Like MADD & MADD Dash 5K Fort Lauderdale is scheduled for April 30, 2017 at Huizenga Plaza. Sponsorships are available.

ABOUT MADD
Founded by a mother whose daughter was killed by a drunk driver, Mothers Against Drunk Driving (MADD) is the nation’s largest nonprofit working to protect families from drunk driving and underage drinking. MADD also supports drunk and drugged driving victims and survivors at no charge, serving one person every nine minutes through local MADD victim advocates and at 1-877-MADD-HELP.  In South Florida, the chapter’s annual Walk Like MADD & MADD Dash 5K has raised more than $900,000 since 2011. MADD’s Broward and Palm Beach chapters facilitate dozens of free events each year to educate youth and parents on the dangers and consequences of impaired driving.  Learn more at www.madd.org or by calling 1-877-ASK-MADD.