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The Power of Pink! D&Co Celebrates National Pink Day

By June 23, 2016May 23rd, 2018No Comments

If you couldn’t tell, Fort Lauderdale-based public relations firm Durée & Company really likes the color pink! From our logo to the bubbly pink champagne in our office, we can’t get enough. With today being National Pink Day, we started thinking about what our favorite pink items are. This day is set aside for the color pink and all it represents. After sharing with each other, we decided to share with you! So, in honor of our favorite color, here are the D&Co team’s favorite pink items:

  • duree & company national pink dayDurée – Pink champagne – Work hard, play hard! She loves popping a glass of her favorite bubbly drink after a long day of events, meetings, and pitching.
  • Richard – Pink high top tennis shoes – He loves their style, comfort, and ease.
  • Sue – Pink Roses – She adores the pink roses in the office, as they always spruce things up.
  • Chrissy – Pink handbag – A great color for a go-to summer purse.
  • Andrea – Pink business card holder – The perfect accessory to jazz up her desk.
  • Caroline – Pink lemonade – Especially on a hot summer day, there’s nothing better than a refreshing glass of pink lemonade.
  • Brooke – Pink cotton candy – She loves the simplicity of a yummy fluff of cotton candy.
  • Alisha – Pink D&Co EOS lip balms – The perfect lip solution in this hot summer sun.
  • Samantha – Strawberry acai refresher – Her favorite mid-day pick-me-up!

What is your favorite pink item?!

About Durée & Company

Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurants, public relations for law firms, public relations for charities, public relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.

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Five Things That Need to be in Your Resume or Cover Letter

To paraphrase Jerry Maguire, help us help you. As we sift through the paperwork, here’s what we are looking for:

1. What you love to do and why.

In PR, you may love writing, editing, interviewing, pitching the media, researching, coordinating events, networking, posting to social media … whew! While we would love it if you had a passion for it all, we’d never believe you if you said as much.

What part of this zany, crazy, whirlwind, yet meticulous, tedious, detail-oriented, profession calls to you and why? Help us make the connection as to how PR is really for you, and call it your Professional Summary.

2. Something you did that changed something or someone else.

If you never showed up to your last job, what wouldn’t have happened? That’s right. Erase yourself. Now which clients disappeared with you? Which articles just fade away? What press releases cease to exist? How much social media did NOT get liked?

We are just meeting you. So take a moment to spell out your impact, and it will be easier for us to see what you can do for the clients of Durée & Company. Share this under your Job Responsibilities.

3. Anything you created.

Feeling humble? Well, stop it. This is the part where you brag. If you craft a delightful blog, master a mind-blowing website, shoot crazy video or direct wonderful events, show us.

Then tell us a bit of how you did it, so we trust that it was your brilliance and not the intern’s. Let’s dub this Your Portfolio.

4. An indication of why you belong here.

At PR firm Durée & Company, we have a culture. Really, all companies do. To learn about ours, do some legwork. At this point, if you’re on our blog, you are in the right spot to begin learning. Hate pink? Not good with women? Live in Kansas? Low energy? Then you might want to reconsider applying. However, if we resemble a group that you’d like to hang out with, share why. You can do that in the Cover Letter.

5. Correctly spelled words – all of them.

Do more than hit spell check. Know how to spell or ask someone to proofread. Correctly spelled words work everywhere, all the time. Consider them the Little Black Dresses of resumes.

So consider these five tips – we’ve just given you a “cheat sheet” about what we’re watching out for. Even if our position may not be for you, feel free to use our advice for another – it may just get you the job!