PR exec shares her secret for finding work life balance

The Miami Herald’s Cindy Krischer Goodman published an article about our very own Durée Ross on her blog The Work/Life Balancing Act.

Today another talented PR exec shares her secret for work life balance. My guest blogger is Durée Ross, president of South Florida-based Durée & Company, an award-winning PR entrepreneur with a broad spectrum of experience spanning the corporate, agency and non-profit arenas. Durée lives in Ft. Lauderdale with her family and is an avid community advocate. She makes the stressful job of running a PR firm look managable.

Read the entire article at The Work/Life Balancing Act.

South Florida Public Relations Firm Durée & Company and President Durée Ross Win Prestigious Local PR and Women in Business Awards

Durée & Company recently took home Gold Coast PR Council’s Bernays Award. And Durée Ross was honored as South Florida Business Leader Magazine’s Women Extraordinaire Winner.

Durée & Company, Inc., a Fort Lauderdale-based full-service public relations, marketing and special events firm, and firm President Durée Ross have recently won two esteemed South Florida business awards: the Gold Coast PR Council (GCPRC) Bernays Award and South Florida Business Leader magazine’s Women Extraordinaire Award. The awards reflect the firm’s and Ross’ dedication to excellence in PR as well as serving the South Florida community.

For more, read the article at Citybizlist South Florida.


It’s a week before my trip to New York, where I am going to attend Nov. 9 The Stevie® Awards as a finalist.

I’m thrilled, nervous, excited, and completely humbled by the experience. I’ve thanked everyone in my universe who helped get me to a point where my business, Durée & Company, is considered to be a recipient of a prestigious American Business Award for Women in Business. To be among the competitors for the female Entrepreneur of the Year, in the category of firms with fewer than 10 employees, is an honor all on its own.

While I can’t imagine what will be coursing through my mind while I am in the audience at the Marriott Marquis in Times Square, I know the best advice I can give anyone in this field is to be an intern. When I close my eyes and look back at my career, the beginning of so many good things began while I was at the University of Miami, 19 years old, starting out in PR. To this day, I still work with many of the same wonderful people. The network I rely on so much now started back then, one connection at a time.

You really can’t say what you want to be until you’ve done it. So I consider myself really lucky to find my calling in PR early on, and to be able to build a career, a company and a lifestyle doing what I love to do most. And of course, being nominated for a national award is more than icing on the cake – it’s a million blazing candles!

Thank you again to all of my team members, family, clients and friends. You’ll be with me in fabulous spirit at the Stevies.