Corporate Social Responsibility

PR for a Purpose

In today’s world, corporate social responsibility (CSR) is more important than ever, and a critical part of any company’s business strategy. Showing that you care can not only help a variety of causes, but also set your company apart from competitors. CSR is just as important internally as it is externally; a company’s own employees and stakeholders are the often the first adopters of CSR programming. Companies with CSR programs in place also have stronger footing in the marketplace and can appear more attractive to potential employees who value this type of workplace culture.

Durée & Company’s team members are experts at corporate social responsibility on issues, challenges and projects. Whether it’s providing for those who are food insecure, helping the environment, or making strides to end poverty, corporate social responsibility can define how your company brings something good to the world:

  • 72% of Americans say they feel it is more important than ever that the companies they buy from reflect their values. – 2019 Porter Novelli/Cone Purpose Biometrics Study
  • Turnover dropped by 57% in employee groups most deeply connected to their companies’ giving and volunteering efforts. – 2018 Benevity Engagement Study
  • 76% of young people said they have purchased (53%) or would consider purchasing (23%) a brand/product to show support for the issues the brand supported. – DoSomething Strategic’s 2018 Survey of Young People and Social Change

At Durée & Company, we:


Help develop strategic partnerships and campaigns that our clients can “own” to build awareness, and identify concrete “give back” opportunities with year-round programming.


Brainstorm and initiate branded programming that our clients can adopt and complete with action items throughout the calendar year.


Research, complete and submit nominations for relevant community, business, philanthropy, health, and industry awards; and then utilize the CSR program to fuel these opportunities.


Help nurture new partnerships, or grow existing partnerships, to build community and industry awareness.

With corporate social responsibility, your company can bring good things to difficult times ― and people will notice. Give your business a competitive edge by implementing an effective CSR strategy.

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