In Florida, the legal profession is one of the most competitive industries in the state. Only the most tenacious, creative, diligent and discerning attorneys earn the continued respect and patronage of clients. More than 96,500 licensed attorneys practiced in Florida in 2014. To stand apart requires an edge.
At Florida public relations firm Durée & Company, we provide that edge. Our team represents some of the most successful firms in South Florida, and part of our responsibilities is to share their successes — both in and out of the courtroom — with the public.
The team at Durée & Company communicates our clients’ legal victories, as well as the certifications and licenses they earn that make them so qualified to represent Florida’s citizens. We also share their awards and recognitions from their legal peers.
From Super Lawyers®, The Best Lawyers in America© and The Florida Bar to U.S. News – Best Lawyers® “Best Law Firms” listings, Florida Trend’s Legal Elite and peer-review ratings, every accolade solidifies our legal clients’ credibility and deserves to be shared.
Beyond the legal casework and representation, attorneys and law firms contribute to the vitality and strength of a region. To that end, PR firm Durée & Company is proud to disseminate the news of our clients’ good works outside of the courtroom. Our legal clients sponsor events, raise funds and act as a good neighbor to several worthwhile causes. In some cases, Durée & Company will make recommendations on sponsorships and relationships that will build our legal clients’ brand awareness and community-wide goodwill.
Our team approaches the public relations, media relations and marketing of legal clients with an understanding that we are helping potential clients form critical opinions. Selecting a law firm means choosing a team that inspires trust. Durée & Company provides PR services that help to inform that choice with coverage, social media content and educational information, shared via a variety of platforms, such as speaking engagements, press releases, blogs, e-letters, award nominations and white papers.
We also do the legwork to make sure our PR clients are included in their association publications, industry news and regional and national conversations on trending legal issues.
If your law firm is searching for a marketing company in Florida that will give you the edge needed to compete, call Durée & Company. We take our representation as seriously as you do.