Real Estate

Building on the Foundation of Great Public Relations

Although the real estate mantra is “location, location, location,” at South Florida public relations firm Durée & Company, we believe it needs to be followed with “public relations, public relations, public relations.”

What good is a great location’s availability, if no one knows about it?

That’s where we come in. Our team at Durée & Company works with some of the most talented, reputable and visionary real estate developers and sales firms in South Florida to share the news of coveted residential and commercial properties. Through strategic PR campaigns that incorporate media relations, marketing and advertising, event planning, cross-promotional initiatives, and social media, we help put our clients’ real estate projects on the map and publicize their listings.

We have extensive experience working with business and real estate editors from a myriad of well-respected media outlets as well as non-traditional media, so we know what constitutes a great story.

In addition, we make sure to incorporate effective social media strategies into our communications campaign to help us drive traffic to a project’s or firm’s website and boost leads.

However, our PR plans not only look to create buzz, but also to drive results. This is why before we proceed with a PR campaign, we always take into account a project’s size, amenities, region, and competition. By recognizing its strengths and challenges in the marketplace, we’re able to develop a successful campaign and create newsworthy story angles.

At Durée & Company, we chant “promotion, promotion, promotion” when it comes to our real estate public relations clients. After all, it’s our job to build awareness, and ultimately help attract potential buyers and create sales.

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CO-FOUNDER, BLUE WATERS DEVELOPMENT GROUP, LLC

The Durée & Company team has been a tremendous asset to our Blue Waters Development Group. Durée & Company’s experience, relationships and specialty in PR and Marketing for the real estate industry have given us unparalleled exposure and contributed to the growth and our reputation in a crowded market. D&Co is considered an extension of our team and has been responsive to our needs to obtain accurate and timely information, creation of our marketing and branding collateral, and more. We could not have chosen a better PR and Marketing partner.

NATIONAL PUBLIC RELATIONS MANAGER, COLDWELL BANKER NRT, LLC

I just wanted to take a moment and extend sincere thanks for all your hard work supporting the team this month (and every month). On the heels of a very successful property launch, which was months of planning, your care and attention to the high level of support is wonderful. This particular property required an extra level of care and sensitivity, which presented some additional layers to work through. However, you were still able to deliver amazing coverage and meet the needs of the team/client. Thank you for always be available to ready and willing to meet challenges with grace and tenacity to deliver high caliber results. We appreciate you and are proud that you are on our team.

CHIEF OPERATIONS OFFICER, CONTINENTAL DEVELOPMENT HOLDING

From day one, Durée & Company has been a true asset to our team. They were able to deliver results immediately and made our ribbon cutting event an instant success. Durée & Company is always professional, proactive and ready with a plan. For every circumstance, they have a solution ready. We cannot recommend their services enough!

FOUNDER, THE GARY FELDMAN GROUP AT ASPEN SNOWMASS SOTHEBY’S INTERNATIONAL REALTY AND SOTHEBY’S INTERNATIONAL REALTY – PALM BEACH

The team at Durée & Company are experts when it comes to public relations, social media, and marketing for real estate professionals. Durée & Company has played an instrumental role in providing the Gary Feldman Group with strategic media outreach, a robust social media plan and effective e-communications campaigns. Durée’s team created that “next level” exposure for our company which has led to numerous leads and helps us stand out among the competition in Aspen and Palm Beach.

FOUNDER, PERKO DEVELOPMENT PARTNERS

I highly recommend Durée as she was efficient and effective for ongoing public relations efforts and showed creative abilities that were memorable for our groundbreaking event at Seaglass, Jupiter Island.

DIRECTOR OF SALES, SABBIA BEACH

A BIG thank you to Durée & Company for breaking through the barriers of the exciting transitional area of Pompano Beach, as we couldn’t have done it without you and your firm!! You guys Rock!

CO-FOUNDER, SIMPLY

Working with Durée & Company as our publicist on SeaGlass, Jupiter Island was an absolute pleasure. Duree is very hands-on and doesn’t just hand off accounts to staff – she stays involved every step of the way. I really appreciate that she goes above and beyond to provide an exceptional level of service, maintains realistic expectations and is an absolute professional. I loved working with Duree & Company and highly recommend!

TEAM LEADER, THE HOPKINS TEAM

Durée & Company has helped my team and me immensely. They are a full service marketing and PR firm that goes above and beyond to help their clients reach new levels. I am proud to say they are part of my real estate team and they have my best interest at heart. I highly recommend using their PR Agency and give them 5 stars.

PRESIDENT, MARKER CONSTRUCTION GROUP

Durée & Company has been instrumental in getting us extensive press and exposure, not just as a company but as individuals. We have received press in a number of leading publications, including the Miami Herald, Forbes and FOX Business. Durée & Company has also helped us achieve notable awards, including the South Florida Business Journal’s 50 Fastest Growing Companies and Influential Business Women of the year. We are so appreciative of their efforts and the results they have achieved for us in a short amount of time.

30 Thirty North Ocean

88 Hundred Collins

121 Marina

321 at Water’s Edge

3550 S. Ocean

7918 West Drive

9900 West

Alina Boca Raton

Alina Residences

ASID

Alta Vista Resources

Basis Industrial

Beach Improvement District

Beame Architectural Partnership

Blue Jay Capital

Blue Waters Development Group

Boardwalk Properties

Brick O.

Canyon Ranch

Cavache Properties

CDH Housing

Coldwell Banker

CREW Fort Lauderdale Boca Raton

Dawn McKenna Group

DCOTA

El-Ad National Properties

Engel & Völkers

Fernbrook Homes

Fontainebleau Development

Forest View Estates

Forté Luxe

Forté Luxe

Fort Lauderdale Downtown Development Authority

Fortune International Realty

Frances Herrera

Galleria Lofts

Gary Feldman Group

GoSection8

The Horizon Group

island pearl

Island Pearl

Jade

The Jills Zeder Group

JM Real Estate

Marker Construction

Metropolitan

Ocean Resort Residences at Conrad Hotel

Pier Sixty-Six Residences

Related

Residences at Banyan Cay

Riva

Sabal Development

Sabal Development

Sabal Luxury Builder

Sabbia Beach

SeaGlass

Sklar Team

SobelCo

State Listings, Inc.

The Avenue

The Club at Emerald Hills

The Hopkins Team

The Ivory

The Reserve at Edgewood

The South Florida Independent Retailer Awards

Tzadik Management

Victory Park

Zenodro Homes

What else should you know about us? Contact the team at Durée & Company to find out.