When it comes to public relations, almost every conversation we have with our clients involves the topic of communication. But – what is the best way to communicate? Some say to be more assertive while others say to be more reserved. To improve your own communications, we at Durée & Company, a Fort Lauderdale-based PR agency, put together a list of the five most important habits of highly effective communicators.
Stick with The Facts
Don’t go off on a tangent – stick to the point you want to make and make sure you always have a clear communications goal or message in mind. When communicating in general it is best to avoid inserting extra words into conversations or emails that are most likely unnecessary to the context of what you are intending to communicate.
Use Silence as Strategically as You Use Words
In order to communicate effectively, it is important to listen to what the other person is saying in the conversation. Whether you are meeting one-on-one or in a group setting always take the time to use your active listening skills. Sometimes the most silent person is able to organize their thoughts collectively before responding and without feeling rushed.
Find Your Own Voice
Struggling to find your own voice? It turns out that highly effective communicators create their own voice from within. As you discover your voice, you will be able to speak more eloquently and concentrate on being distinct and real. In other words, be genuine and people will respect you more!
Make the Complex Simple
Be clear and look out for technical jargon or business speak that may add complexity to your word choice during a conversation. It is important to say what you mean in as few words as possible.
Stay on Track
Stay focused on one subject at time and don’t skip around the conversation. Come into meetings with a developed agenda or strategy to discuss. If you stay on track, people will admire that you have a respect for their time and you can focus on what matters most during your time together.
Once you’ve mastered the art of effective communication, there’s no stopping what you’ll be able to excel at in your career. Be sure to follow our blog for the latest company news and insight from PR experts.
About Durée & Company
Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurants, public relations for law firms, public relations for charities, public relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.
