Wow! This year’s Miami Beach Gay Pride celebrations set a new milestone, breaking attendance records with more than 130,000 spectators and over 100 vendors. There was even a sell-out number of parade entries, including more than 70 parade contingencies, 27 floats and over 2,500 participants.
At Durée & Company, we’re still talking about all the fun we had and celebrity friendships we made. Our team had a fantastic time supporting the LGBTQ community throughout the three-day festival.
This year’s Grand Marshal, iHeartRadio personality, Elvis Duran was joined by hip-hop superstar Iggy Azalea. They both led the Miami Beach Gay Pride Parade along Ocean Drive between 5th and 15th Streets. The parade started at noon, but the celebration continued throughout the day and evening with live performances from Jordin Sparks and Ultra Nate among others.
Since its inception eight years ago, Miami Beach Gay Pride has grown from a neighborhood gathering to an event on the global stage with national brand sponsors and A-list performers. An estimated 15,000 spectators turned out for the first Pride parade in 2009, an estimated 100,000 attended the 2014 event and this year the event reached another milestone, attracting more than 130,000 over the three-day celebration. Miami Beach Gay Pride now draws attendance not only from South Florida, but also from throughout the world. Miami Beach Gay Pride has grown into the largest, free LGBTQ event of the year in Miami Beach.
About Durée & Company
Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurants, public relations for law firms, public relations for charities, public relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.