Tag Archives: Boys & Girls Clubs

Three Ways to Give This #GivingTuesday 2017

It’s Here! #GivingTuesday has arrived on the tails of a weekend full of family and friends – and lots of shopping. Today is all about giving back to your community and the institutions that help it thrive. Here at Durée & Company, we love giving back in any way possible to our local community. In honor of this holiday, we wanted to share some ways you could contribute today and every day.

  • Volunteering:
    No matter your schedule, there are many ways to get involved with local and national charities by volunteering your time or unique skills to aid in a particular organization’s mission. For example, The Museum of Contemporary Art, North Miami (MOCA) is always looking for volunteers for their in-house departments. Participating in events such as Parkinson’s Foundation South Palm Beach County Chapter’s ‘Rock the Runway’ Fashion Show on January 19, 2018 at Boca Rio Golf Club or register to run or walk at the Walk Like MADD & MADD Dash Fort Lauderdale 5K on April 29, 2018 are both great ways to get involved.’
  • Donating:
    Don’t have the time to volunteer? Donate. With the touch of a click, you can donate to organizations such as FLIPANY. Their $20 for 20 campaign gives 20 children year-round healthy meals paired with nutrition education. This is an example of how a small donation can make a huge impact! You don’t have to do this alone – get your family, friends or coworkers together and fundraise for the American Cancer Society’s Celebration Gala on May 5, 2018, at the Fort Lauderdale Marriott Harbor Beach Resort & Spa.
  • Charitable Shopping:
    With the increase in customer awareness, companies across the world are joining together with charities to donate a portion of their proceeds. For example, Boys & Girls Clubs of Miami-Dade is selling Christmas trees, wreaths and other holiday decorations with 100% of the proceeds benefiting Boys & Girls Clubs of Miami Dade and providing great futures for area youth. The Christmas City Centre Tree Lot sponsored by Swire Properties Inc is open seven days a week from 9 a.m.–9 p.m. at the Hank Kline Club at 2805 SW 32nd Ave. Miami, FL 33133. The lot will remain open until the trees are sold out.

We’d love to know how you will be giving back this year! Tweet us your ideas @DureeCoPr!

A-Rod Returned “Home” to Boys & Girls Clubs of Miami-Dade on July 11 to Unveil Refurbished Teen Center/Baseball Field During MLB/Miami Marlins All-Star Week

Miami, Fla. — July 12, 2017 — Alex Rodriguez (A-Rod), FOX Sports analyst and 14-time Major League Baseball (MLB) All-Star, who was a member of Boys & Girls Clubs of Miami-Dade as a child/youth, helped lead today’s MLB/Miami Marlins All-Star Week festivities at the Kendall Club. Approximately 1,200 people attended the event.

The event, emceed by Miami Marlins TV play-by-play commentator Rich Waltz, included Miami Marlins Owner David Samson; All-Star Outfielder Giancarlo Stanton; Miami Marlins legends Andre Dawson, Jack McKeon and Charles Johnson; MLB Commissioner Rob Manfred, Boys & Girls Clubs of Miami-Dade President Alex Rodriguez-Roig, Boys & Girls Clubs of America President & CEO Jim Clark, and members of the Boys & Girls Clubs of Miami-Dade Board of Directors. Together, the group unveiled the renovated, state-of-the-art Teen Center and the beautiful exterior mural by renowned local artist David “LEBO” Le Batard as well as a refurbished Scotts Field, located across from the Teen Center.

After a ribbon cutting ceremony at the newly-redesigned Teen Center, the group headed to the field refurbished by Scotts, the official lawn care company of MLB. There, Josh Peoples, vice president of Lawns Marketing at The Scotts Miracle-Gro Company spoke; and A-Rod threw out the first pitch to J.J. Gomez, who currently attends Boys & Girls Clubs of Miami-Dade.

During his childhood years, Rodriguez attended Boys & Girls Clubs of Miami-Dade, where he participated and flourished in its baseball program. At the event, he got emotional when speaking of his life-changing experiences at the club and meeting his baseball coach and mentor, Eddie Rodriguez.

Also during the event, Dr. Craig Spodak provided free preventative dental care and education for approximately 100 children through the All-Star Smiles Foundation, a non-profit organization which he founded with Stanton. The foundation is dedicated to eradicating childhood tooth decay.

The event was part of the MLB/Miami Marlins All-Star Week youth and community initiatives, and one of the All-Star Legacy projects revealed this week. As a complement to the midsummer celebration of baseball and the Miami Marlins, the All-Star Week youth & community initiatives seek to impact the lives of underserved and special needs youth, among other efforts.

About Boys & Girls Clubs of Miami-Dade  

Boys & Girls Clubs of Miami-Dade has been serving youth in the community since 1940. What once was a single building and site for boys has grown to five Clubs serving thousands of boys and girls year round, providing programs in the areas of character and leadership development, educational enhancement, career preparation, health and life skills, cultural arts and sports, fitness and recreation. Club staffing, initiatives, and programs are designed to inspire and enable young people and provide them with the resources to succeed and share in the American Dream. For more information, please visit www.bgcmia.org.

A-Rod and Giancarlo Stanton Visit Boys & Girls Clubs of Miami-Dade for All-Star Week Event

Events can be stressful for publicists, but throwing a celebrity into the mix elevates the event to a whole new level. Alex “A-Rod” Rodriguez, an alumnus of Boys & Girls Clubs of Miami-Dade, recently returned home to the club where he learned how to play baseball. The purpose of his trip, which took place during MLB All-Star Week, was to open the new Teen Center and its beautiful mural by renowned local artist David “LEBO” Le Batard at Boys & Girls Clubs of Miami-Dade’s Kendall Club and dedicate the refurbished baseball fields by throwing out the first pitch. Having the celebrity component plus an All-Star event meant The D&Co Dynamos were needed on deck for some serious media attention for our client, Boys & Girls Clubs of Miami-Dade!

The Dynamos from Fort Lauderdale PR firm Durée & Company rallied the forces to spread the word about this MLB All-Star Legacy event far and wide. With all of our publicists on base, our team hit for the fences, outreaching to media for onsite event coverage spanning not only our local market but the national market. Thanks to our extensive media relationships and networking, we were able to personally secure local and national media to attend. We also utilized our far-reaching relationships to coordinate interview opportunities. The Dynamos provided staffing onsite and navigated on-camera opportunities with our client, as well as real-time social media coverage via Facebook Live.

But there was no seventh-inning stretch for The Dynamos! The ladies continued post-event media outreach by managing post-event requests for images and b-roll, hitting a grand slam for Boys & Girls Clubs of Miami-Dade and garnering media coverage that reached both national and international audiences. Media outlets included ESPN, “Entertainment Tonight” and “Extra!”; local TV coverage on WFOR CBS 4, WTJV NBC 6 and WSVN FOX 7; the New York Post and New York Daily News; as well as Sports Illustrated, People Magazine, People en Español and our local Miami Herald. 

The event was part of the MLB/Miami Marlins All-Star Week youth and community initiatives that seek to impact the lives of underserved and special needs youth. The guest list was star-studded, boasting VIP attendees such as Miami Marlins Owner David Samson; All-Star Outfielder Giancarlo Stanton; Miami Marlins legends Andre Dawson, Jack McKeon and Charles Johnson; and MLB Commissioner Rob Manfred. A-Rod gave an emotional speech about the life-changing experiences he had at the Club and meeting his baseball coach and mentor, Eddie Rodriguez. Following the ceremony, Stanton’s charity, All-Star Smiles Foundation, provided free preventative dental care and education for approximately 100 children with Dr. Craig Spodak, DDS.

All-Star Marlins Alex Rodriguez

About Durée & Company

Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurantspublic relations for law firmspublic relations for charitiespublic relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.