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Celebrate Summer at the Beach with FAME

By June 29, 2015May 23rd, 2018No Comments
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FAME Logo

At Durée & Company, an award-winning South Florida firm of passionate professionals dedicated to special events, marketing and public relations, we love celebrating and taking advantage of all that beautiful South Florida has to offer including our spectacular beaches. Now, there’s a fantastic new cultural option right at Fort Lauderdale Beach: exploring the food, art, music and entertainment activities with FAME.

FAME, which stands for “Food/Fashion. Art. Music. Entertainment.,” is produced by the It’s Better On The Beach marketing umbrella, including Fort Lauderdale Beach’s local landmark establishments Spazio, Tsukuro, Sangrias, St. Barts Café, Blondies and Rock Bar. It strives to shine a light on Fort Lauderdale Beach as a destination for locals and visitors looking to engage with local artists, experience the beach’s unique and eclectic culture, and enjoy its well-established and growing dining scene. The program will spotlight arts and entertainment events, as well as culinary and beverage promotions.

It’s Better On The Beach is kicking off its new and innovative FAME summer events programming with a launch party, held in conjunction with the summer issue release party for Fort Lauderdale magazine. The party will take place Thursday, July 2 from 7–9 p.m. at Spazio Italian Restaurant and Wine Lounge, located at 239 S. Fort Lauderdale Beach Boulevard.

Sponsored by Spazio, Absolut Vodka, Malibu Rum and Peroni Beer, the evening will feature Shop 603 Las Olas’ “Life’s A Beach” fashion stroll modeled by the global beauties of Ms. International World, while Melodie Blaize of Sniptease will bring fashion to life by creating unique one-of-a-kind wearable art in front of guests.

FAMECarDuring the FAME launch party, the second annual Absolut Art showcase will feature Laurence Gartel’s Chrysler 300 Art Car and new Tie Collection alongside works by noted local artists Carlos A. Navarro, Joshua Oliviera, Michelle “Mishu” Fazaeli, Vanessa Vita, Noi Amar and Joseph “Joey Waves” Weiner. Guests inspired to create their own works of art can enjoy the interactive #BestSummerEver Art of the Selfie Station presented by Malibu Rum and #SayItWithClicquot Art of Spoken Word presented by Veuve Clicquot Rose. A real-time broadcast of tweets, posts and video will come to life through a live feed on four flat screen TVs. Erin Mia Milchman, Fort Lauderdale magazine and rAv Communications are co-producing the event.

To RSVP for the July 2 launch party, please visit: https://www.eventbrite.com/e/fort-lauderdale-magazine-julyaugust-issue-release-party-the-fame-food-fashion-art-music-tickets-17410590545

For a full list of upcoming FAME events, find out more at: https://itsbetteronthebeach.com

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Five Things That Need to be in Your Resume or Cover Letter

To paraphrase Jerry Maguire, help us help you. As we sift through the paperwork, here’s what we are looking for:

1. What you love to do and why.

In PR, you may love writing, editing, interviewing, pitching the media, researching, coordinating events, networking, posting to social media … whew! While we would love it if you had a passion for it all, we’d never believe you if you said as much.

What part of this zany, crazy, whirlwind, yet meticulous, tedious, detail-oriented, profession calls to you and why? Help us make the connection as to how PR is really for you, and call it your Professional Summary.

2. Something you did that changed something or someone else.

If you never showed up to your last job, what wouldn’t have happened? That’s right. Erase yourself. Now which clients disappeared with you? Which articles just fade away? What press releases cease to exist? How much social media did NOT get liked?

We are just meeting you. So take a moment to spell out your impact, and it will be easier for us to see what you can do for the clients of Durée & Company. Share this under your Job Responsibilities.

3. Anything you created.

Feeling humble? Well, stop it. This is the part where you brag. If you craft a delightful blog, master a mind-blowing website, shoot crazy video or direct wonderful events, show us.

Then tell us a bit of how you did it, so we trust that it was your brilliance and not the intern’s. Let’s dub this Your Portfolio.

4. An indication of why you belong here.

At PR firm Durée & Company, we have a culture. Really, all companies do. To learn about ours, do some legwork. At this point, if you’re on our blog, you are in the right spot to begin learning. Hate pink? Not good with women? Live in Kansas? Low energy? Then you might want to reconsider applying. However, if we resemble a group that you’d like to hang out with, share why. You can do that in the Cover Letter.

5. Correctly spelled words – all of them.

Do more than hit spell check. Know how to spell or ask someone to proofread. Correctly spelled words work everywhere, all the time. Consider them the Little Black Dresses of resumes.

So consider these five tips – we’ve just given you a “cheat sheet” about what we’re watching out for. Even if our position may not be for you, feel free to use our advice for another – it may just get you the job!