Clear blue skies, turquoise waters and perfect temperatures set the backdrop for the Fort Lauderdale Air Show and the D&Co dynamos were front and center! Fort Lauderdale PR firm, Durée & Company, was on board to plan and organize a VIP viewing party for residential real estate project The Ocean Resort and Residences.
The Fort Lauderdale Air Show is unparalleled to other air shows as it takes place directly over the ocean with views from many of the beach’s hotels and residences. Boats and yachts take to the seas and anchor just off-shore for front row seats, literally. So, how did we capitalize on the event?
Location, location, location! Situated on A1A on Fort Lauderdale Beach, the penthouse suite at the property is an event planner’s dream venue for such a show, and the dynamos jumped at the opportunity to utilize the space. Guests were treated to stunning, unobstructed views of the show with fighter jets soaring by the 24th floor penthouse space while enjoying refreshing cocktails and delicious bites from a carefully-curated menu by Suzanne Michael Haute Cuisine, including an “Oceantini” upon arrival.
The event didn’t stop with just the air show. Live entertainment continued indoors with a local-favorite, DJ Dysqo. And, the icing on the cake – who doesn’t love a sweet treat to-go? We got with our favorite local go-to, Sweet Guilt, who provided adorable ocean-hued, branded cupcakes for guests as they left the party.
The all-day event hosted over 200 VIP guests including buyers, potential buyers, top real estate brokers, influencers and media.
Interested in new real estate on beautiful Fort Lauderdale Beach? Make sure to consider The Ocean Resort & Residences as your new home!
About Durée & Company
Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurants, public relations for law firms, public relations for charities, public relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.