At award-winning PR firm Durée & Company, we represent a variety of clients across a number of industries. Over the years, we’ve been fortunate enough to work with a number of real estate development projects and witness many successful building projects come to life.
As a leader in real estate public relations, President Durée Ross recently sat down with BisNow Real Estate to share her best practices in real estate public relations and marketing. One aspect that Durée emphasizes is a strong focus on key signature events. It’s important to highlight milestones such as a sales center opening, property groundbreaking or any sales records achieved. Equally important is securing press coverage for each of these milestones so a client’s success can remain in the spotlight. This ultimately helps build interest and excitement from potential buyers.
One size does not fit all, and each campaign must be approached in a different manner. This is why we enjoy working with our real estate clients and helping them achieve success.
We’ll see you at the next groundbreaking!
About Durée & Company
Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurants, public relations for law firms, public relations for charities, public relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.