In late 1999, a young and highly ambitious PR professional, Durée Ross, opened the doors to her brand-new Fort Lauderdale PR agency Durée & Company. Fast forward 18 years, and that agency is going stronger than ever, with an incredible list of clients, endless awards, a beautiful Fort Lauderdale office, a team of 11 fantastic PR professionals, and much more.
Leading the agency with a motto of “under-promising” and “over-delivering” ― a unique approach in today’s PR industry ― Durée takes pride in the acclaimed work that she and her team provide for clients every day.
During its 18th anniversary year, 2018, Durée & Company experienced many exciting happenings from awards, to a new website, and much more:
- New website: In June, we unveiled our even more modern, easy-to-use new website, which showcases our agency’s energetic outlook, as well as unique design elements. The website boasts a very simple, seamless experience; perfect design for mobile users; and of course, our signature color pink!
- Joined the invitation-only Counselors Academy: In July, Durée & Company was invited to join the Counselors Academy, Public Relations Society of America’s (PRSA) first Professional Interest Section, founded in 1960. This dynamic group of agency leaders concentrates on helping grow each other’s businesses, and advance each other’s own professional skills and leadership abilities.
- National Philanthropy Day Award ― Outstanding Small Corporation Award: At the Association of Fundraising Professionals, Broward–Fort Lauderdale chapter’s National Philanthropy Day® Awards Luncheon in early November, our agency was honored with the Outstanding Small Corporation Award.
- Bulldog Stars of PR Bronze Award for PR Professional Who Makes a Difference: In November, Durée received this national award, which honors PR professionals who are making the world a better place through their pro-bono efforts, volunteering or mentoring of the next generation of PR professionals.
- Expertise’s Best PR Firms in Miami: Durée & Company was selected as one of the 22 top PR firms serving Miami. Expertise chose the firms based on their reputation, credibility, experience, availability and professionalism.
- Finalist for Greater Fort Lauderdale Chamber of Commerce Small Business of the Year Award, and finalist for PR News’ PR People Awards.
- And finally, at Durée & Company, we have become more mindful. Starting in 2018, Durée began utilizing a mindfulness expert to serve our team with mindfulness practices, YURU™ meditation to find a productive place of presence/calm, yoga and more. Studies have found that the benefits of mindfulness can lead to “improvements in innovative thinking, stronger communication and more appropriate reactions to stress.”
It’s been an amazing journey so far, and we at Durée & Company are looking forward to our next 18 years of helping our clients achieve incredible success.
About Durée & Company
Durée & Company, Inc. is an award-winning full-service public relations, marketing and special events firm with offices in Fort Lauderdale, Florida and Aspen, Colorado. The firm serves the corporate, agency and non-profit arenas for local, national and international clients focusing on public relations for real estate, public relations for restaurants, public relations for law firms, public relations for charities, public relations for healthcare, and many more. Durée & Company services include Public Relations, Social Media, Marketing, Advertising, Special Events, and Radio Promotions and Outreach.